Nu Xform

Privacy Policy

NU-XFORM LIMITED - Privacy NOTICE BACKGROUND: Nu-xform Limited understands that your privacy is important to you and that you care about how your personal data is used. We respect and value the privacy of everyone who visits this website, nuxform.com (“Our Site”) and we do not collect personally identifiable information.

1. Definitions and Interpretation

In this Policy the following terms shall have the following meanings:

“Account”
means an account required to access and/or use certain areas and features of Our Site;

“Cookie”
means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out in Part 15, below; and

“Cookie Law”
means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003.


2. Information About Us

Our Site is owned and operated by Nu-xform Limited, a limited company registered in England under company number 13903522. Registered address: Nu-xform Ltd, Eastside Stables, Compton Estate, Compton Place Road, Eastbourne, BN21 1EB

Representative: Kevin Brownell
Email address: hello@nuxform.com
Telephone number:  +44 (0) 1323 928230


3. What Does This Policy Cover?

This Privacy Policy applies only to your use of Our Site. Our Site may contain links to other websites. Please note that we have no control over how your data is collected, stored, or used by other websites and we advise you to check the privacy policies of any such websites before providing any data to them.


4. What Is Personal Data?

Personal data is defined by the UK GDPR and the Data Protection Act 2018 (collectively, “the Data Protection Legislation”) as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.

Personal data is, in simpler terms, any information about you that enables you to be identified. Personal data covers obvious information such as your name and contact details, but it also covers less obvious information such as identification numbers, electronic location data, and other online identifiers.


5. What Are My Rights?

Under the Data Protection Legislation, you have the following rights which we will always work to uphold:

a) The right to be informed about Our collection and use of your personal data. This Privacy Policy should tell you everything you need to know, but you can always contact Us to find out more or to ask any questions using the details in Part 16.

b) The right to access the personal data we hold about you. Part 14 will tell you how to do this.

c) The right to have your personal data rectified if any of your personal data held by Us is inaccurate or incomplete. Please contact Us using the details in Part 16 to find out more.

d) The right to be forgotten, i.e. the right to ask Us to delete or otherwise dispose of any of your personal data that we hold. Please contact Us using the details in Part 16 to find out more.

e) The right to restrict (i.e. prevent) the processing of your personal data.

f) The right to object to Us using your personal data for a particular purpose or purposes.

g) The right to withdraw consent. This means that, if we are relying on your consent as the legal basis for using your personal data, you are free to withdraw that consent at any time.

h) The right to data portability. This means that, if you have provided personal data to Us directly, we are using it with your consent or for the performance of a contract, and that data is processed using automated means, you can ask Us for a copy of that personal data to re-use with another service or business in many cases.

i) Rights relating to automated decision-making and profiling. We do not use your personal data in this way.

For more information about Our use of your personal data or exercising your rights as outlined above, please contact Us using the details provided in Part 16.

It is important that your personal data is kept accurate and up to date. If any of the personal data we hold about you changes, please keep Us informed as long as we have that data.

Further information about your rights can also be obtained from the Information Commissioner’s Office or your local Citizens Advice Bureau.

If you have any cause for complaint about Our use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.

We would welcome the opportunity to resolve your concerns ourselves, however, so please contact Us first, using the details in Part 16.


6. What Data Do You Collect and How?

Depending upon your use of Our Site, we may collect and hold some or all the personal data set out in the table below, using the methods also set out in the table. Please also see Part 15 for more information about Our use of Cookies and similar technologies and Our Cookie Policy.

Data Collected How We Collect the Data
Identity Information including name and title. Collected from a customer’s direct input on our site.
Contact information including email address and telephone number. Collected from a customer’s direct input on our site.

7. How Do You Use My Personal Data?

Under the Data Protection Legislation, we must always have a lawful basis for using personal data. The following table describes how we may use your personal data, and Our lawful bases for doing so:

What we Do What Data we Use Our Lawful Basis
Providing and managing your access to Our Site. - Contract
Administering Our Site including monitoring how our website is used to help us improve the website. Device information, IP address, analysis of website navigation via cookies event trackers, beacons, and other technologies. Legitimate Interests
Administering Our business including calls to our team, which may be recorded to ensure a high level of customer service. In addition, we may contact you to engage with you regarding our services. Recordings of some calls, including candidates or client name, email and telephone contact number. Legitimate Interests
Supplying Our services to you including communicating with you about your account and managing payments for Our services. Contact details (company name, name, address, postcode, phone number), financial details (credit and debit card details etc), delivery address. Contract
When we have a service message, we need to send you via email regarding your account, or informing you of any changes that might affect your account, our service to you or changes to terms and conditions. Name and email address. Legitimate Interests
When you make a request for goods and/or services on our website, we will use some of your personal data to carry out verification and anti-fraud activities: we have a legitimate interest in carrying out this activity to prevent and prosecute any fraudulent activity. Name, billing and shipping address, email address, phone number, live domain names and payment information. Legitimate Interest
We may use your data to establish or exercise our legal rights or to defend against any legal claims. Identification data and other personal data that may be relevant to the specific legal claim. Legitimate Interest
When we process your information in response to you exercising your data subject rights. Name, contact information, other information you have specifically requested. Legal Obligation

8. What we collect and why?

You directly provide Our Company with most of the data we collect. We collect data and process data when you:

⚫ Sign up to our newsletter

⚫ Use or view our website via your browser's Cookies.

Our Company collects your data so that we can:

⚫ Provide a service to you and or, manage your account.

⚫ Invite you to events, online and in person that we feel maybe of interest to you.

With your permission and/or where permitted by law, we may also use your personal data for marketing purposes, which may include contacting you by email with information or news about our services. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the Data Protection Legislation and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you can always opt-out. We will always obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time.

Third Parties (including Plausible) whose content appears on Our Site may use third-party Cookies, as detailed below in Part 15. Please refer to Part 13 for more information on controlling cookies. Please note that we do not control the activities of such third parties, nor the data that they collect and use themselves, and we advise you to check the privacy policies of any such third parties.

We will only use your personal data for the purpose(s) for which it was originally collected unless we reasonably believe that another purpose is compatible with that or those original purpose(s) and need to use your personal data for that purpose. If we do use your personal data in this way and you wish us to explain how the new purpose is compatible with the original, please contact us using the details in Part 16.

If we] need to use your personal data for a purpose that is unrelated to, or incompatible with, the purpose(s) for which it was originally collected, we will inform you and explain the legal basis which allows us to do so.

In some circumstances, where permitted or required by law, we may process your personal data without your knowledge or consent. This will only be done within the bounds of the Data Protection Legislation and your legal rights.


9. How Long Will You Keep My Personal Data?

We will not keep your personal data for any longer than is necessary considering the reason(s) for which it was first collected. Your personal data will therefore be kept in accordance with our Retention Policy.


10. How and Where Do You Store or Transfer My Personal Data?

Our Company securely stores your data in the cloud provided by a range of verified and approved sub processors who all comply to GDPR such as Google, Microsoft, Dropbox, etc. We undertake regular compliance checks with these providers to ensure continued compliance to GDPR.

We may store some or all your personal data in countries outside of the UK. These are known as “third countries”. We will take additional steps to ensure that your personal data is treated just as safely and securely as it would be within the UK and under the Data Protection Legislation as follows:

We will use specific approved contracts which ensure the same levels of personal data protection that apply under the Data Protection Legislation. For further information, please refer to the Information Commissioner’s Office.

Please contact us using the details below in Part 16 for further information about the data protection safeguards used by us when transferring your personal data to a third country.

The security of your personal data is essential to Us, and to protect your data, we take several important measures, including the following:

⚫ limiting access to your personal data to those employees, agents, contractors, and other third parties with a legitimate need to know and ensuring that they are subject to duties of confidentiality;

⚫ procedures for dealing with data breaches (the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, your personal data) including notifying you and/or the Information Commissioner’s Office where we are legally required to do so.

The lawful transfer mechanism of your personal data to countries that do not belong to the European Union and that have not been assessed as offering adequate levels of protection will be performed only:

⚫ after Standard Contractual Clauses have been put in place alongside any supplementary measures that are deemed necessary on a case-by-case basis;

⚫ for registration on the website or use of services on the website;

⚫ for the management of your requests.


11. Do You Share My Personal Data?

Your personal data will be processed by the internal staff of Nu-xform Limited who have been specifically trained and authorised for this processing in carrying out the processing for distribution of our products and managing our supply chain.

Your personal data may also be transmitted to third parties that we use to provide our services; these parties have been rigorously assessed for the way in which they manage personal data and may only use your data for the exact purposes that we specify in the contract with them.  

The third parties in question belong to the following categories:

⚫ Companies such as payment service providers that help us to process payments.

⚫ Professional service providers, such as email delivery suppliers, IT software providers, marketing and research agencies, analytics companies and website hosts who help us to run our business,

⚫ Credit reference agencies, law enforcement and fraud prevention agencies, so we can help tackle fraud.

⚫ Governmental bodies and regulators to comply with our legal obligations.

Aggregated data that does not identify individuals is shared with internal teams, relevant service providers and brand partners for business planning purposes.

If any of your personal data is shared with a third party, as described above, we will take steps to ensure that your personal data is handled safely, securely, and in accordance with your rights, Our obligations, and the third party’s obligations under the law, as described above in Part 10.

If any personal data is transferred outside of the UK, we will take suitable steps in order to ensure that your personal data is treated just as safely and securely as it would be within the UK and under the Data Protection Legislation, as explained above in Part 10.

If we sell, transfer, or merge parts of Our business or assets, your personal data may be transferred to a third party. Any new owner of Our business may continue to use your personal data in the same way(s) that we have used it, as specified in this Privacy Policy.

In some limited circumstances, we may be legally required to share certain personal data, which might include yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the instructions of a government authority.


 How Can I Control My Personal Data?

1. In addition to your rights under the Data Protection Legislation, set out in Part 5, when you submit personal data via Our Site, you may be given options to restrict Our use of your personal data. In particular, we aim to give you strong controls on Our use of your data for direct marketing purposes (including the ability to opt-out of receiving emails and marketing from Us which you may do by unsubscribing using Our contact details in Part 16).

2. You may also wish to sign up to one or more of the preference services operating in the UK: The Telephone Preference Service (“the TPS”), the Corporate Telephone Preference Service (“the CTPS”), and the Mailing Preference Service (“the MPS”). These may help to prevent you receiving unsolicited marketing. Please note, however, that these services will not prevent you from receiving marketing communications that you have consented to receiving.


13. Can I Withhold Information?

You may access all areas of Our Site without providing any personal data at all. Please refer to Our Cookies Policy here.


14. How Can I Access My Personal Data?

If you want to know what personal data we have about you, you can ask Us for details of that personal data and for a copy of it (where any such personal data is held). This is known as a “subject access request”.

All subject access requests should be made in writing and sent to the email or postal addresses shown in Part 16. 

There is not normally any charge for a subject access request. If your request is ‘manifestly unfounded or excessive’ (for example, if you make repetitive requests) a fee may be charged to cover Our administrative costs in responding.

We will respond to your subject access request within one month of receiving it. Normally, we aim to provide a complete response, including a copy of your personal data within that time. In some cases, however, particularly if your request is more complex, more time may be required up to a maximum of three months from the date we receive your request. You will be kept fully informed of Our progress.


15. How Do You Use Cookies?

Our Site uses analytics services provided by Plausible. Website analytics refers to a set of tools used to collect and analyse anonymous usage information, enabling Us to better understand how Our Site is used. This, in turn, enables Us to improve Our Site and the services offered through it.

The analytics services used by Our Site uses Cookies to gather the required information. You do not have to allow Us to use these Cookies. Whilst Our use of them does not pose any risk to your privacy or your safe use of Our Site, it does enable Us to continually improve Our Site, making it a better and more useful experience for you.

Please refer to Our Cookies Policy here.


16. How Do I Contact You?

To contact Us about anything to do with your personal data and data protection, including to make a subject access request, please use the following details:

Email address: hello@nuxform.com

Telephone number: +44 (0) 1323 928230

Postal Address: Nu-xform Ltd, Eastside Stables, Compton Estate, Compton Place Road, Eastbourne, BN21 1EB


17. Changes to this Privacy Policy

We may change this Privacy Notice from time to time. This may be necessary, for example, if the law changes, or if we change Our business in a way that affects personal data protection.

Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the Privacy Policy on your first use of Our Site following the alterations. we recommend that you check this page regularly to keep up to date. This Privacy Policy was last updated in May 2025.